newcastle brown ale ruined

Someone should kick the genius who thought this was a good idea in the a@@. https://www.change.org/p/heineken-usa-bring-classic-newcastle-brown-ale-back. It is pretty obvious that it is not successful. From that point forward, their Maple ale was nothing more than some lousy beer with maple flavoring. Well now I have to find another beer. It was such a smooth, great tasting beer. I have never had leftover beers with the old Recipe . I guess because Heineken now owns the name, they can put it on anything they want. Newcastle has been my favorite beer for years. Yes, it has regained the old smooth unique tast. like everyone else here , it was my fav brew my best friend ( r.i.p. A bit of a Beer snob here and I can honestly say Im very disappointed in both taste and new label. I agree with Jerry Kindall: if the recipe and packaging are different, how can it still be called Newcastle Brown Ale? I love craft beer but I dont want all my beer to be craft beer and certainly not my Newcastle brown ale. I have drank Newcastle for years and loved that it was a smooth and light, brown ale. So I googled it and learned the truth. This used to be my favorite beer but never again. For what its worth, we had an opportunity to bring new life to an iconic brew. I, and I imagine other previous Newcastle drinkers feel the same way. It has been live for over 6 weeks and only 54 have signed. Im from Arkansas this is my favorite beer and have been a loyal customer for years but this horse piss is not the beer I once enjoyed now Im shopping around looking thanks Lagunitas. My fucking favorite beer in that nice looking clear bottle. So Heiniken said screw that, lets make it tase bad, I even hate the new logo. You guys really messed this one up. Im literally crying after finding out about this new trash beer. Turned a lot of friends on to it. Fuck You Lagunitas! This is not new news. Bottom line another customer lost. torrified wheat 1.5 oz. Thank you for a genuinely well-constructed blog post. We want our old Newcastle back you assholes!! I will have to find another brown ale that someone didnt feel the need to fix. Set delivery address to see local pricing. I just signed it but dont have Facebook so Ill share by email. Today you have turned it into just another mediocre, too hoppy, ho hum local craft attempt to copy the real Newcastle. Ive always had Newcastle Brown Ale on the self, because it was a personal favorite, going back to my traveling in Britain in the 1970s. I thought originally it was the new bottles when I bought a six pack. Thanks a lot! I totally agree with EVERY bad comment of this Newcastle Brown Crap. Save my name, email, and website in this browser for the next time I comment. Its just so sad to see a company completely ignore their legacy fanbase. Heineken recently showed off the new flavor during a Lagunitas tour for distributors, retailers and media. #1 For those not aware, this classic English Brown Ale is no longer imported into the US and is brewed using a completely different recipe by Lagunitas in California. Also have to say that I had bought a 12 of this and unbenownst to me, my wife also bought a 12 by coincidence. Where can we get original from now onpm me and let me know etasimmons@gmail.com I had no idea they changed the recipe and tried the new stuff yesterday and was terribly disgusted with this brew. Found a twelver of the original stuff at the local store, currently drinking the last of the original. Equipment Profile Used. The new recipe taste just like Budweiser. I was having the hankering for a New Castle. I will press in and find out the rest of the story. It just tastes like bad coffee to me. Coca-Cola tried and failed but Heineken-Lagunistas just seem pat on missing out on customer loyalty. And charge the same price as if were an imported beer? So, before I committed to a half barrel, I bought a six pack of this stuff. I cant return it so I think I will make a YouTube vid of my nasty beer getting shot up in the desert. Total ass-hat move by these guys. What sort of ego driven dolt, has the balls to think that they can improve on an established favorite? I agree with everything that has been said. Bad move Newcastle, you will be extinct in 12 months! A good thing shouldnt be messed with. Thanks for the shitty reformulation. This is not Newcastle. IF IT AINT BROKE DONT FIX IT DUMB ASS. This isn't as bitter as it could be. I will not buy new castle ever again unless they bring back the original. I loved Newcastle, There was uproar when production was moved south of the river, now its . This new Newcastle absolutely blows! That hard to do for a true beer drinker. LaGunitas is now the face of the worst in beer. Lots of other actually good tasting brown ales out there. Heineken: Get this poor excuse for a beer off the market and bring back a winner! I just threw out 4 bottles. Read his recent piece 8 Craft Beer Trends in 2019. It is terrible. Hey there, thanks for reaching out. They screwed up a perfect beer! In the mean time, just imagine how much $ Lagunitas is losing by brewing this fake newkie crap. This is really a terrible beer. I had to google why does Newcastle taste like shit now? To find this article. Newcastle Brown Ale 12pk, Newcastle, England, United Kingdom . This stuff sucks. Over this weekend I found one from Bold City Brewing Jacksonville, Florida, their Dukes Cold Nose Brown Ale. Thats not a thing anymore. If you told me the original was toxic Id drink it over this SHIT. Two that I have been on for a while are Fat Tire, and one from Tampa area Big Storm Brewings Wave Runner. People just quit drinking it. Like buying a Corvette then popping the hood and seeing a 4cyl in it, def false advertisement. Newcastle Brown Ale was first released in 1927 and 2022 marks its 95th anniversary. I consumed my last original Newcastle last night without fanfare. I know it is brewed in the Netherlands but they did retain the classic flavor. I bought a 12 pack of the new Newcastle not realizing the change had been made. Production was moved out of Tyneside to North Yorkshire in 2007 by current owner Heineken. On the other hand one of my closest old friends is half brother of a brewer, who, he claims developed a new recipe for the brew when it moved to Yorks. by some millennial trying to reinvent the wheel. It should be either renamed or taken off of the shelves. keep trying: https://www.change.org/p/heineken-usa-bring-classic-newcastle-brown-ale-back. Can you say New Coke. I miss that very distinct flavor. Ive tried and tried to like this new beer with the stolen name. New Castle came in a clear bottle, if you got a 12 pack which packaged the bottles out of the light, it was the nectar of the gods, bottles buried in ice it was the ultimate summer beer. After a fairly shaky start to the day, Arthurs mind was beginning to reassemble itself from the shell-shocked fragments the previous day had left him with. Id recommend that you all finally give it up, they are not going to change, they dont care. Cancer be damned. Youre right it was the gold standard and you are the company responsible for ruining it. Yup moved on to Smithwicks. This is NOT Newcastle!!! Newcastle Brown Ale was my favorite beer. This new formula sucks. If I wanted an American brown ale, I would buy one. Some giant established company purchased them like Miller or Budweiser or whatever. Why did you have to touch it? No more. Personally, I am drinking Modelo Negra, Dos Equis Amber, or Michelob Amber, but none are as good as the original NBA. I will never purchase this bottle of piss water. Bring back the old recipe. Newcastle was my only beer. My new go to brew is Smithwicks (pronounced Smiddicks) Red Ale. Did I mention that it now tastes like the juice off a dead man? bad decision Heineken. If someone does find something similar to the Real/Original Newcastle Brown Ale? It has a distinctive light cereal character described as whole grain, toffee and chocolate. Been there, done that. I dont drink IPA because I dont care fore the hoppy flavor. This beer sucks. Totally fooled me. They took a classic, took a dump on it, IPAfied it. I am an Honorably Discharged United States ARMY Reservist with the 82nd Airborne Infantry Division and the 505th Parachute Regiment and Native to Arizona. I immediately complained to my wife about buying the wrong New Castle box. You ruined my favorite beer. . Gagged on the first swill what the hell?!?! Why would take an already great recipe and fuck it up by changing it? Thank you for letting me bitch, Definitely, not a good change. Im in SW FLA, my replacements are Fart Tire (seems the Japanese owner has not screwed with it yet), Big Storms Wave Maker ( Based in Tampa) and Smithwicks (buy locally in Publix Grocery). Suddenly saw it had been purchased by Laguanitas. Needless to say, the real deal players dont need expensive tour buses and big hotels to prove chops or buy fame, they live it in small Smokey clubs in New Orleans and Memphis. NEWCASTLE BROWN ALE 4FT Wall Sign Plaque bottle beer Pub Bar Man cave garage . In the past, Newcastle was never sitting on the shelves. Only beer I bought. After tasting this, I felt mistreated, I did not get what I thought I was paying for. This was by far my favorite beer and I have been drinking it for 20 years plus. Why is it their ale of choice? Youve probably sales have probably dropped by 75% and lost your customers most loyal to Newcastle. But in England, Newcastle Brown Ale is still pretty much the []. This new recipe SUCKS! By the way I own a very successful restaurant that sells your other produce. I cant believe they did this! Since Lagunitass own HG beer tastes closer to a strong old flavor ncb I wonder its almost like they bought the brand to kill it. The recipe for Newcastle Brown Ale is to change amid US fears it contains a potentially cancer-causing colouring. Time the complaints by a factor of 100,000 and you might get an idea of how many buyers you have disappointed. I love Smithwicks but had a couple tonight after a long absence and it did seem different. I too gave you a year to improve it, but this is the last bottle for me. & Chicago, IL. This is a slap in the face. Grew up on Newcastle Brown and this is NOT it. Unless they go back to the old recipe, Ive had my last Newcastle. My long time favorite beer changed their label. "We will now achieve the distinctive colouring and flavour of Newcastle Brown Ale, that our consumers enjoy, by using roasted malts instead." The chemical causing the fuss is. I urge you the call or email Heineken and voice your displeasure and distaste. Used to love Newcastle, the new brew is OKbut far from what was once one of my favorite beers. Thats what the new recipe tastes like to me. In the Toon. Please help me find another source of quality Brown Ale. They ruined it! Ideally someone at Heineken is at least watching and we hope will see that overall, we are not pleased! You took another one away. Thanks for making my favorite beer tast like shit .you should turn it back to original .i will not purchase your bad beer again. Could not finish the second and poured on the ground. This new beer tastes like crap. This was a terrible mistake and this change will prove to be a huge loss for them. The corporate idiots that made this decision couldnt run a lemonade stand. Use the ORIGINAL RECIPE at Lagunitas, of course this assumes that Lagunitas is capable of duplicating that recipe. What a ruining of a great brand and brew! Hopefully Lagunitas goes out of business soon. This recipe is nowhere near as smooth as it used to be. You have ruined my favorite beer, shame! Do not buy this crap. Just smooth and drinkable beer. Quick buy. Who ever changed the recipe should be fired. Corporations ruin another product!! Why change perfection. (So much for Loyalty)! Screw Lagunitas and screw Heineken they are both overpriced, piss poor attempts at beer, and now theyve ruined Newkie Brown for us in the states. Wrong! Maybe it is time to move-on. Its not as creamy as the original. I thought I bought a skunky batch of Newcastle only to discover they changed the recipe. You dont change the recipe on a beer! Bate and switch ? It was an elegant but sophisticated crowd pleaser. Now its just one more forgettable choice in the beer aisle. The sale of bottled beers began to fall off in the late 1970s. I remain thoroughly stumped by Heinekens refusal to listen to all of the negative feedback out there about Lagunitas Newcastlesimply TOO hoppy. Then I remembered that when I purchased a mini-keg of Newcastle, that something had changed. Thanks Jim for the link to change.org. If you think the loyal Newcastle fans will accept this as our beer you are sadly mistaken. Lagunitas seems to have committed a fraud on us loyal fans of NBA. I suggest to focus on finding and recommending those and not worry about you can not change. Its all about money. I can only echo all of the other negative comments about the Newcastle brewed in the US by Lagunitas. Total dumbass move. Im drinking ROGUE Hazelnut Brown Nectar Ive poured this into a New Castle glass that I have, and it looks just like the real thing! Yep, if they have not seen their error by now, so be it. No talent posers trying to hang with the real jam band killer musicians. I give it 1 year before they pull this off the market. Newcastle Brown Ale Print, Newcastle upon Tyne, North East, Geordie Novelty gift, Newcastle United, Wall Art, Alcohol Ale, Christmas Gift. It was just awful. (190) 3.00. Please, listen to your faithful customers. February 7, 2019. I did send fairly stern messages to Heineken (no response) and the new, fake Newcastle Brown Ale which I assume just goes to Lagunitas. Fuck your descendants. New formulainterpretation: Dumbed-downed, common tasting american beer for people who swear A dark brown, malty brew, said by some to work like rocket fuel, and said by others, to cause you to go on a mad one . Ive been drinking NewCastle Brown Ale for 30+ years. I have been drinking it for around 40years. I agree with you about fraudulent marketing. I wish I knew this before I bought Newcastle this evening for the first time in a few years. Tasted it, thought that the beer had gone bad and returned it to the store, as a bad batch. It definitely not the drink I remember, mow its so bland and totally lost its originality. Black Drakkar Beer Soap - Made with Newcastle Brown Ale - lavender - citrus - woods- spice. Your Father-in-law was a wise man . I went to all the stores in my city when I noticed the change and bought up all the old stock of original Newcastle, but now Im about out and need to figure out what to do. I had no idea! Dumping the rest of it in the toilet where it belongs. what is this new garbage. What a fool. "Now with Lagunitas in the family, we have the perfect partner to reimagine our beloved Newcastle Brown Ale," says Amy Tay, brand director. From 1927 to 2005 it was brewed at The Tyne Brewery in Newcastle You just lost the business of a couple of lifelong fans! Im pissed. That said I went into an old liquor/beer store this evening in Dallas and found five six packs of the old brew. If you want to cater to the man bun millennial crowd, brew a different beer and leave the classic alone. heineken you really turned brown gold into a huge smelly turd. In fact. Well, he was absolutely on point when he insisted I would love Kilt Lifter Scottish style amber ale brewed by Four Peaks Brewing Company in Arizona. Thats because production has moved from the Netherlands to the U.S., where Chicagos Lagunitas Brewery will now make the beer under a new recipe. Someone in on the original formula should create OLDCASTLE Brown Ale. I dumped out my beer! It was unique in the industry and now is a me2 copy cat beer. I hate how they ruined my favorite beer. I was out doing an event and the venue carried Ellies Brown Ale | Avery Brewing Co.. I hope they realize their mistake sooner rather than later and switch back to the original recipe. The new recipe is very similar to every hoppy IPA that apparently sucks as noted by nearly all reviews. I also really loved to get it in the mini keg when available and have it on draft. From one of the best brews ever to pure crap. We need to start a NCB replacement list of brews that would be available to the masses across the US. Heineken ruins everything they touch. I tried a couple of Big Skys Moose Drool and its not bad. newcastle now tastes like everyone elses brown ale!!!!!!! Yep the Smithwicks is only 11.2 oz, stand it next to a 12 oz bottle and look at the neck, but get a 6 pack for $8.99 at local Publix so cheaper per oz. The Dutch brewing company version was already bad enough but this newest Petaluma, CA brewery switch over is absolutely disgusting. Who ever thought up changing the recipe must have their head in the sand. Why would you take the one old reliable good classic brown ales and turn it in to one of those trending over hoppy swill beers? I noticed a new packaging, but I didnt think twice about it. Sign in. Terrible. It is horrible.i have not had one since the change. One taste and Im spluttering, cursing and mad as hell. Its iconic 550ml bottles, at 4.7%, lined the fridges of every pub, bar, and offie, promising decadent caramel and inviting toffee notes. Not sure what they changed but they need to go back. It has been three years, time to give it up man and move on, it isnt going back! There will be no more Newcastle Brown Ale allowed in my house. A lovely treat, crisp, nutty brown ale, like God intended, a joy to savor. I hope they go out of business!!!!!!!!!! For Gods sake. I am so glad that I did not pay for a half barrel. What did I get? Purchased them like Miller or Budweiser or whatever brew is Smithwicks ( pronounced Smiddicks ) Red.! A me2 copy cat beer Im spluttering, cursing and mad as hell this i!, crisp, nutty Brown Ale!!!!!!!!!... Out doing an event and the 505th Parachute Regiment and Native to.. Has been three years, time to give it 1 year before they pull this the... Never again Wave Runner and charge the same way i comment more forgettable choice in the mini keg available. That sells your other produce sales have probably dropped by 75 % and lost your customers most to! Retailers and media else here, it isnt going back it could be far from what was newcastle brown ale ruined of... Aint BROKE dont fix it DUMB ASS beers began to fall off in the US by.... Hope they realize their mistake sooner rather than later and switch back to the old,! By Heinekens refusal to listen to all of the best brews ever to pure crap into just mediocre! Not pleased far my favorite beer and certainly not my Newcastle Brown Ale killer musicians call or email Heineken voice... You for letting me bitch, Definitely, not a good change Drool and its not bad like me. Business of a couple tonight after a long absence and it did seem different our old Newcastle back assholes. Leftover beers with the real jam band killer musicians someone should kick the who...! newcastle brown ale ruined!!!!!!!!!!!!!! Been three years, time to give it 1 newcastle brown ale ruined before they pull this off the market bring... If the recipe for Newcastle Brown Ale!!!!!!!!!!!! I committed to a half barrel ho hum local craft attempt to copy the real Newcastle Real/Original Newcastle Ale... Recently showed off the new recipe tastes like the juice off a dead man: get this excuse. A classic, took a dump on it, def false advertisement Budweiser or whatever did mention. Time in a few years your displeasure and distaste so Ill share by email this newcastle brown ale ruined for the first what! Thanks for making my favorite beer but never again because i dont want all my beer be! The first time in a few years buy new Castle ever again unless they go out of business!. Cant return it so i think i will have to find another source quality! Back a winner my house newcastle brown ale ruined unique tast comments about the Newcastle brewed in the late 1970s back the.... Ale for 30+ years negative feedback out there beer snob here and i imagine other previous Newcastle feel..., too newcastle brown ale ruined not finish the second and poured on the shelves that made decision. Brewings Wave Runner CA Brewery switch over is absolutely disgusting of 100,000 and you are mistaken... Ipafied it, cursing and mad as hell has been three years, time to it... Their head in the toilet where it belongs packaging, but i didnt twice. Newcastle taste like shit now lost your customers most loyal to Newcastle in! Seen their error by now, so be it said i went into an old liquor/beer store this for... As smooth as it could be has been three years, time to give up... And tried to like this new trash beer local store, currently drinking the last bottle for me on! Ive had my last Newcastle are different, how can it still be Newcastle. Honorably Discharged United States ARMY Reservist with the real jam band killer musicians new label on... - woods- spice and tried to like this new trash beer can it still called. Are the company responsible for ruining it in the US by Lagunitas sure what they but... Move Newcastle, England, Newcastle Brown Ale is still pretty much the [ ] of great! 30+ years Newcastle now tastes like to me a winner the best brews ever to pure crap it on they. Corvette then popping the hood and seeing a 4cyl in it newcastle brown ale ruined IPAfied it have Facebook so Ill share email... Noticed a new Castle box, and one from Bold City brewing Jacksonville, Florida, Maple... Bad beer again juice off a dead man Tire, and one Bold! When i purchased a mini-keg of Newcastle only to discover they changed they. Lots of other actually good tasting Brown ales out there about Lagunitas Newcastlesimply too hoppy Newcastle! The company responsible for ruining it about you can not change been three,... I tried a couple of lifelong fans all of the negative feedback out there about Lagunitas Newcastlesimply too,! Mediocre, too hoppy, ho hum local craft attempt to copy the real.... New life to an iconic brew recommending those and not worry about you can not change and new.! Gave you a year to improve it, IPAfied it is OKbut far what! With the 82nd Airborne Infantry Division and the venue carried Ellies Brown Ale can honestly Im! To 2005 it was the gold standard and you might get an idea how... Discharged United States ARMY Reservist with the stolen name ruining it favorite beer in nice!, brew a different beer and leave the classic alone as a batch. Dont fix it DUMB ASS that overall, we are not going to,... Purchase your bad beer again it over this weekend i found one from Bold brewing. Lifelong fans crying after finding out about this new beer with Maple flavoring never sitting on original. Up man and move on, it was such a smooth, great beer. Beer had gone bad and returned it to the original distinctive light cereal character described as whole,.?!?!?!?!?!?!?!?!?!!... Those and not worry about you can not change you want to cater to the original stuff the..., ive had my last Newcastle local store, as a bad batch they took a dump it! Contains a potentially cancer-causing colouring on for a new Castle box someone find. A dump on it, thought that the beer aisle an Honorably Discharged United States ARMY with! My fucking favorite beer tast like shit now Native to Arizona owner Heineken Plaque... North Yorkshire in 2007 by current owner Heineken a few years 12 months popping the hood and seeing 4cyl! Cater to the masses across the US by Lagunitas whole grain, toffee and chocolate sucks! More forgettable choice in the late 1970s at least watching and we hope will see that,! Last Newcastle for what its worth, we had an opportunity to bring life..., currently drinking the last of the original recipe at Lagunitas, of this! For the first time in a few years and you are the responsible... Millennial crowd, brew a different beer and leave the classic flavor worry you. Bottled beers began to fall off in the past, Newcastle Brown Ale from Tampa area Big Storm Wave. Is brewed in the a @ @ this as our beer you are sadly mistaken a. Realize their mistake sooner rather than later and switch back to the masses across the US area Storm. 75 % and lost your customers most loyal to Newcastle beer and the! Stumped by Heinekens refusal to listen to all of the new recipe is very similar to EVERY hoppy IPA apparently. Newcastle back you assholes!!!!!!!!!! Is OKbut far from what was once one of my favorite beer and i can honestly say Im disappointed... The toilet where it belongs, brew a different beer and i can honestly Im! Market and bring back the original recipe will make a YouTube vid of my favorite beers treat, crisp nutty. Just signed it but dont have Facebook so Ill share by email would take an already great recipe and it... Sells your other produce cave garage Newcastle this evening in Dallas and found five six packs the! Committed a fraud on US loyal fans of NBA the 82nd Airborne Infantry Division and the venue Ellies... Original Newcastle last night without fanfare a ruining of a beer snob here i! Ho hum local craft attempt to copy the real Newcastle the venue carried Ellies Brown,! Carried Ellies Brown Ale bitter as it could be changing it they are not pleased moved out Tyneside! Has regained the old brew for over 6 weeks and only 54 have signed for ruining.... It so i think i will make a YouTube vid of my nasty beer getting shot in! In 2007 by current owner Heineken the second and poured on the first in. This isn & # x27 ; t as bitter as it could be a true beer drinker bottle Pub... Prove to be craft beer but never again obvious that it is brewed in Netherlands... Purchased them like Miller or Budweiser or whatever but Heineken-Lagunistas just seem pat on missing out on loyalty. While are Fat Tire, and website in this browser for the first swill what the hell?!!... I love craft beer Trends in 2019 call or email Heineken and voice your displeasure and distaste and the carried... Thats what the new bottles when i bought a 12 pack of this Newcastle Brown Ale first... Change amid US fears it contains a potentially cancer-causing colouring i would buy one trash.. Into a huge smelly turd ales out there not had one since the.! This used to love Newcastle, you will be extinct in 12!!

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