Copyright by Panmore Institute - All rights reserved. What remains to be seen is how these smart interventions would mold the competitive hierarchy of consumer electronics market in the coming years. Sony Corporations Five Forces Analysis (Porters Model), Sony Corporations Marketing Mix (4Ps) Analysis, Toyota PESTEL/PESTLE Analysis & Recommendations, Home Depot PESTEL/PESTLE Analysis & Recommendations, Burger King PESTEL/PESTLE Analysis & Recommendations, Wendys PESTEL/PESTLE Analysis & Recommendations, Harley-Davidson PESTEL/PESTLE Analysis & Recommendations, Ford Motor Company PESTEL/PESTLE Analysis, Microsoft Corporations PESTEL/PESTLE Analysis & Recommendations, Unilevers PESTEL/PESTLE Analysis & Recommendations, Walmart PESTEL/PESTLE Analysis & Recommendations, Starbucks Coffee PESTEL/PESTLE Analysis & Recommendations, Verizon PESTEL/PESTLE Analysis & Recommendations, Apple Inc. PESTEL/PESTLE Analysis & Recommendations, PepsiCo PESTEL/PESTLE Analysis & Recommendations, Whole Foods Market PESTEL/PESTLE Analysis & Recommendations, Tesla, Inc. PESTEL/PESTLE Analysis & Recommendations, Walt Disney Company PESTEL/PESTLE Analysis & Recommendations, General Motors PESTEL/PESTLE Analysis & Recommendations, Intel Corporation PESTEL/PESTLE Analysis & Recommendations, IBM PESTEL/PESTLE Analysis & Recommendations, Sonys Generic Strategy & Intensive Growth Strategies, Trends on Tuesday: Smartphone Market Growth Makes Mobile-Friendly a Must, Political stability of biggest markets (opportunity), Increasing governmental support for data security (opportunity), Increasing governmental support for online business (opportunity), High growth of developing markets (opportunity), Economic stability of developed markets (opportunity), Increasing disposable incomes (opportunity), Increasing adoption of online gaming (opportunity), Improving wealth distribution (opportunity), Increasing openness toward leisure (opportunity), Increasing dependence on digital technologies (opportunity), High rate of adoption of mobile technologies (opportunity), High rate of R&D activity (threat & opportunity), Increasing emphasis on business sustainability (opportunity), Increasing demand for environmentally friendly products (opportunity), Increasing availability of recycling facilities (opportunity), Improving patent protection (opportunity), Increasing regulations on e-waste (threat & opportunity), Increasing product regulation (threat & opportunity), Dockalikova, I., & Klozikova, J. Such enhancement should embody kando, which is emphasized in Sony mission and vision statements. (Replaced Lexis Nexis Academic) PESTEL factor information is provided for countries. Statistics, charts and/or graphs may be downloaded in the following formats: Excel, PNG Graphics, PowerPoint and PDF. Also, they may reduce sales for Logitech itself as they grow in popularity, especially in more price-conscious markets. Smart Display and Smart Tab are other Smart Home solutions to enable a great customer experience. Do not sell or share my personal information. Search for a country or region. We've encountered a problem, please try again. In particular, the United States and China have been battling something of a trade war, which puts great uncertainty on the future of affordable import from the far-Eastern country. This external factor highlights the benefit of marketing gaming and entertainment products to address the leisure needs of target customers. We invest deep in order to bring you insightful research which can add tangible value to your business or academic goals, at such affordable pricing. A PESTEL analysis is a framework or tool used by marketers to analyze and monitor the macro-environmental (external marketing environment) factors that have an impact on an organization, company, or industry. You can read the details below. Consumer Electronics Market - Porter's and PESTEL Analysis 2017-2024 Asia Pacific is touted to be one of the largest markets for consumer electronics, driven by the extensive changes in macroeconomics, such as the expanding middle class population, rising disposable incomes, changing demographic patterns, and rapid urbanization trends. Acer's products include desktop PCs, laptop PCs (which can be further Konica Minolta is a multinational Technology Company, headquartered in Chiyoda, Tokyo. C2C; B2C; Years considered for the study are as follows: Historical year - 2019,2020. Environmental factors are important due to the increasing scarcity of raw materials; pollution targets; doing business as an ethical and sustainable company; carbon footprint targets. Data collected through a survey with 1. Do you want us to design a market survey or write a market research report as per your specific requirements? . What with the outbreak of coronavirus in early 2020, remote work is only becoming more prominent. The companys diversity hiring efforts have led to an increase in the female executive population of the company by 1.8% in FY 2017/18 compared to FY 2016/17. The company is developing an IoT solution bundle combining hardware, software and services. Clipping is a handy way to collect important slides you want to go back to later. Thus, companies necessitate a skillful next-gen workforce adequately trained in current technology fields. The different revenue streams that make up the reported annual revenue in 2010 for the CE market can be divided into five key areas: Consumer Electronics (CE) which consist of video and audio products; Home Office which consist of PC's notebooks netbooks tablets and . Government regulations, taxation policies, and trade policies can have a major effect on the market. Sony has a great opportunity to expand its businesses through the joint venture it has with Ericson. Global Issues in Context integrates news, global viewpoints, reference materials, country information, primary source documents, videos, statistics and more to explain the historical and contemporary conditions necessary to understand global issues, conflicts and events. 3. Retail revenue from consumer technology product sales in the United States from 2018 to 2022, by product/segment (in billion U.S. dollars)*, Further details: Lenovo has implemented various programs that are inline to achieving the UN goals. By identifying and recording the Political, Economic, Social, Technological, Legal and . Opportunities. Analysis for the Consumer Electronics industry New reports, analyses and comments are added daily, while industry reports are updated annually. UCF Research Guides. Trade war and distrust against Chinese companies in United States, 1. PESTEL Analysis is a strategic management tool that Samsung Electronics DRC strategy makers can use to make better decisions. You can use them to display text, links, images, HTML, or a combination of these. Activate your 30 day free trialto continue reading. It has been further anticipated that the TV households will have an average of 1.21 TV sets per home, significantly leading to more than 1.3 billion sets across the Asia Pacific belt by 2020. Here are two Sociocultural factors affecting Logitech: Theres no doubt about it: the popularity of gaming is only growing in society. For different referencing styles and detailed guidelines, please click here. A PESTEL/PESTLE analysis of Sony Corporation considers the external factors in the remote or macro-environment of the companys business in the electronics, gaming, entertainment and financial services markets. Grow your business. Bargaining power of buyers in consumer electronics industry is generally huge. It includes full text for more than 3600 journals, including 1900 peer-reviewed titles. In this aspect of the PESTEL/PESTLE analysis, Sony has considerable threats and opportunities in its remote or macro-environment. The Acer Inc. is a Taiwanese multinational hardware and electronics corporation specializing in advanced electronics technology and is headquartered in Xizhi, New Taipei City, Taiwan. Global Market Insights, Inc. This report is shared in order to give you an idea of what the complete Subsidiaries, Partnerships and Collaborations Report will cover after purchase. Sony must consider the following legal external factors: The improving patent protection highlights governmental and intergovernmental efforts to protect patents. We invest deep in order to bring you insightful research which can add tangible value to your business or academic goals, at such affordable pricing. 1. We invest deep in order to bring you insightful research which can add tangible value to your business or academic goals, at such affordable pricing. All Rights Reserved by Barakaat Consulting. Additionally, new niches in the gaming world are emerging, presenting new opportunities for computer hardware which Logitech could exploit. Changes in the macro-envir. Lenovo is a Chinese Fortune Global 500 company doing business in 180 countries and has over 57,000 employees as of 2019. The Summary report contains the SWOT & PESTLE table contents only. Request for a sample of this research report @ https://www.gminsights.com/request-sample/detail/2383. Statista provides information on spending within the overall consumer technology industry and its segments, both on a global and regional scale. You can use the following in your reference section in order to give credit to the source. Governments are now increasing their efforts for data security, which supports the growth of businesses with online operations. In relation, Sony can innovate to make its products more environmentally friendly. As per reliable statistics, by 2020, Asia Pacific is expected to witness 903 million TV households, an upsurge of 100 million than that recorded in 2014. 7.40. In Sonys case, the following ecological external factors are significant: Sony Corporation has growth opportunities based on the increasing emphasis on business sustainability. 2010;Sanjeepan, 2017) [10][11][12] is used to study the market of a particular organization and takes its name from the following: a) Political, b . It has manufacturing Xiaomi was founded in 2010 by Chinese entrepreneur Lei Jun. The following political external factors are significant in Sonys case: Sony Corporation benefits from the political stability in majority of the biggest markets. Top Quality. They have a wide range of products catering to consumers' needs, from personal audio equipment to home automation systems. This external factor is a threat because it creates more challenges against the company. Each International Tax Guide provides an overview of the general investment landscape, corporate taxation and compliance, individual taxation and compliance, withholding rates, anti-avoidance rules, value-added tax (VAT; where applicable) and other types of taxes, and tax treaty information. Chinas urbanization drive and rising focus on living a high-quality life have been the prominent factors fueling regional consumer electronics market trends. Toll Free:1-888-689-0688 This stability corresponds to the minimization of political barriers in the remote or macro-environment, thereby presenting opportunities for business expansion. Environmental & Legal factors that impact the macro environment For any consumer-facing brand, a major aspect of success is ensuring your brand is well perceived. 3.15 trillion (US$ 48.37 billion) in 2022. We do not share your information with anyone. These resources provide information on the ease of doing business and commercialopportunities, regulations, and business customs in acountry: Need some more backgroundinformation? Terms in this set (25) PESTEL analysis. The high cost of doing business in the electronics' industry is also another weakness that the company faces at the moment. Traditionally, the main products in this market are TV, VCR, and CD player etc. Deloitte provides a brief digest of the domestic and treaty tax rates of more than 130 jurisdictions. Additionally, gaming is becoming more socially acceptable, especially with the rise of eSports. Keep it up! It has established itself as a leader in manufacturing and sales of air conditioning equipment. Virtual reality (VR) is a fascinating way to explore the world through head-mounted devices, from environments created from the real world to the virtual world of gaming, or innovation in industrial and medical applications. PESTLE stands for Political, Economic, Social, Technological, Legal and Environmental factors. It one of the largest manufacturers of plain paper copying machines, aging and optical products, including cameras, camcorders, photocopiers, steppers, computer LG Electronics, Inc., was established in the year 1958 under the name of GoldStar. (2014, November). We invest deep in order to bring you insightful research which can add tangible value to your business or academic goals, at such affordable pricing. They helped me with my custom research and delivered before time! Intellectual property rights issues in tech breakthroughs, Lenovo Group Porter's Five Forces Analysis, Lenovo Group Segmentation, Targeting and Positioning (STP) Analysis. Here is an Environmental factor affecting Logitech: For any manufacturer in any industry, sustainability is a major issue. This report is shared in order to give you an idea of what the complete Key Performance Indicators (KPI's) Report will cover after purchase. PESTEL analysis. Sonys performance depends on economic trends. Corporate Sales, USA Nonetheless, Sony has opportunities to strengthen its brand image by proactively improving its products to minimize environmental impact. Required fields are marked *. This report is shared in order to give you an idea of what the complete Digital Marketing and Social Media Strategy Analysis Report will cover after purchase. Combating the threat of climate change: Lenovo believes in the threats posed by climate change and makes efforts to reduce greenhouse gas emissions. In addition, Sony has the opportunity to grow based on the increased governmental support for data security. One of the biggest markets for consumer electronics is in the United States, with annual consumer spending of several hundred billion U.S. dollars. It primarily produces cameras and office equipment such as printers, photocopiers, projectors and fax machines etc. The following sociocultural external factors are relevant in the case of Sony Corporation: The increasing adoption of online gaming and the improving wealth distribution create more opportunities for Sony to increase its revenues from the sale of its gaming products. India is one of the 10 countries identified by Lenovo for data center expansion. This report is shared in order to give you an idea of what the complete Value Chain Analysis Report will cover after purchase. Click here to review the details. On the other hand, the high rate of research and development (R&D) activity among firms increases their competitiveness against Sony. Arun Hegde As a result, IoT security has recently gained traction in both industry and academia. Social factors include demographics (age, gender, race, family size); consumer attitudes, opinions, and buying patterns; population growth rate and employment patterns; socio-cultural changes; ethnic and religious trends; living standards. Also, search for articles in periodicals and journals on individual PESTEL factors in the country, articles on a company and the industry it operates in. Copyright of Lenovo Group SWOT and PESTLE Analysis is the property of Barakaat Consulting. The detailed complete set of references are available on request in the 'Complete report' on purchase. There are huge growth opportunities in the Asia Pacific market, especially in China, Japan and Australia. The current company emerged from a merger between Lak-Hui and GoldStar, the initials of which are represented by the L and G used today. COVID-19 Impact Analysis. Industry Classification Codes: SIC & NAICS, Industry Surveys & Market Research Reports, MRI-Simmons Insights - consumer survey data, https://libguides.bentley.edu/industryresearch, analyzinga country's economic, business, political, legal and security risk, assessing commercial opportunities and challenges, examining social, cultural and environmental issues, Explore the headlines, special reports, data and analysis presented on the, Click the link in the green box to access the. With an effective marketing strategy, there is no reason why Logitech cant flourish in lesser-established markets like Africa. Political Factors: Political factors can have a major impact on the consumer electronics market. The target is to achieve 30 MW of renewable energy generation capacity across the world by 2020. For example, the company can expect potential increases in PlayStation sales revenues, as more people are likely to purchase the product. Based on this aspect of the PESTEL/PESTLE analysis of Sony, economic conditions present opportunities in the remote or macro-environment. The company report will include its brands and competitors, with links to current news articles, court cases, and intellectual property. Use MyConnect to set email notifications, set custom search alerts, and save content for later viewing. These products, which sometimes go under fake brand names, clearly infringe on the rights of the originals. Legal factors include health and safety; equal opportunities; advertising standards; consumer rights and laws; product labeling and product safety. Select News instead of Publication to search for articles on companies, industries, and individual PESTEL factors. Lenovo Group SWOT & PESTLE Analysis - SWOT & PESTLE.com. PESTEL Analysis of Consumer Electronics Market. Gionee Communication Equipment Co., Ltd. 7.16. Investor presentation 2018/19 - https://investor.lenovo.com/en/financial/results/presentation_1819_q4.pdf, 3. As shown in this PESTEL/PESTLE analysis, these concerns are crucial determinants in the companys remote or macro-environment. This PESTEL/PESTLE analysis of Sony Corporation reveals a number of significant opportunities and threats that shape the electronics, gaming, entertainment and financial services markets. Retail sales of smartphones in the United States, for example, are projected to total around 73 billion U.S. dollars in 2021. By whitelisting SlideShare on your ad-blocker, you are supporting our community of content creators. PESTEL Analysis is used by marketers to monitor and analyze the macro-environmental factors that affect the organization or industry. The Lenovo Capital and Incubator Group supports the company and drives innovation through incubation and investments in startups that are in alignment to the Intelligent Transformation strategy of the company. Along with the growth of economy and boom of technology, new products such as DVD, digital camera, HDTV and Mobile phone have begun to dominate the market share. The Euromonitor Passport Global Market Information Database provides business intelligence on selected Industries, Countries & Consumers, Companies, and Geographies, and comprehensive tools for analysis across datasets. This external factor presents opportunities for Sony to grow its business while expecting minimal challenges in protecting its proprietary information and designs. The core scenario for Bangladesh's consumer electronics market is for the growth dynamic to strengthen in 2023 and then remain on a strong trajectory throughout the medium-term forecast period to 2026. For CCPA and GDPR compliance, we do not use personally identifiable information to serve ads in California, the EU, and the EEA. This report is shared in order to give you an idea of what the complete Technology Landscape and Outlook Report will cover after purchase. Is to achieve 30 MW of renewable energy generation capacity across the world by 2020 retail sales air! Recording the political, Economic, Social, Technological, Legal and Environmental factors for countries products catering consumers... Chain analysis report will cover after purchase leader in manufacturing and sales of air conditioning equipment analysis! Us to design a market research report as per your specific requirements recording the political,,. Consumers ' needs, from personal audio equipment to Home automation systems corresponds. Company is developing an IoT solution bundle combining hardware, software and.. ( us $ 48.37 billion ) in 2022 technology industry and academia of Sony Economic! 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